April 17, 2008 Issue 42  
Feature Story
 

Blue Seal of Excellence

Fleet Services

The City of El Paso Fleet Services Department has earned the Blue Seal of Excellence as prescribed by the National Institute for Automotive Service Excellence (ASE).  In Texas, only 94 dealerships, private repair facilities, fleet repair shops or government fleets have earned this certification.  The only repair shop in El Paso to have earned this certification is the City of El Paso Fleet Services Division. To be eligible for this recognition, a company must have at least 75% of its automotive professionals ASE certified.  In addition, there must be a certified technician in each area of service offered.  To remain in the program, a business must renew each year and confirm their professional’s certification status. The certifications require each technician to pass a series of rigorous tests which stress technical knowledge and diagnostic capabilities.  Each technician must also recertify every five years.  This ensures all professional technicians remain current in the ever changing environment of automotive technology.

The City’s Fleet Services Division maintains approximately 2,200 City vehicles including those of Police, Parks, Streets, Fire, Environmental, Health, Library, Zoo and others.  The Division has 65 dedicated technicians, parts professionals and service consultants to keep the City’s fleet on the road 24 hours-a-day, 365 days a year. 

Having professional technicians on staff enables the City to respond to any circumstance.  The community can be assured when they require a City service that the vehicle and equipment is safe, reliable and well maintained.  The ability of the technicians to repair a vehicle correctly the first time ensures the City is getting the maximum value out of the money spent on the vehicle fleet.

The National Institute for Automotive Service Excellence is a non-profit organization based in Leesburg, Virginia dedicated to improving the quality of vehicle repair and service by means of voluntary testing and certification for automotive repair and service professionals.  As a result, consumers now have a way to distinguish professional, knowledgeable and competent mechanics.

City News

Our New Public Health Logo – It’s Really Not New at All …

NACCHO Logo Beginning January 1, 2008, the City of El Paso Department of Public Health began using a new logo. But did you know that this logo isn’t really new at all? We’re part of a national strategy to promote the field of public health and all the fantastic things we do. In fact, hundreds of local health departments around the United States are currently using the logo as part of their marketing.

NACCHO, the National Association of County and City Health Officials, created the logo to help increase the visibility of local health departments and public understanding about what they do. The strategy, as NACCHO describes it, is called “the national identity for local public health” and it combines the use of words and a symbol that in time will come to identify the people and the work of local health departments throughout the United States. Local governmental health departments, unlike police, fire and emergency response agencies or voluntary organizations such as the Red Cross, historically lacked a visual identity that everyone could recognize. If widely and consistently used by local health departments like ours, the symbol and message will create a “visual identity,” which has the potential to become a universally recognized and understood symbol. The logo has three features: 1) a three-sided blue shield; 2) a stylized “plus” sign inside on a khaki background; and 3) a tag line with the words “Prevent. Promote. Protect.” The logo is also accompanied by three carefully chosen words, “Prevent. Promote. Protect.” The logo will help local governmental health departments become recognizable to everyone.

In the past, public health personnel have done about their work in a way that is invisible in neighborhoods and communities where they work.

Using the logo and messages frequently and prominently helps shoe pride and gives power to people in public health who work everyday serving our communities. Isn’t it time for local health departments to become visible and understood by all?

More information about the identity and communications initiative can be found by visiting the NACCHO website at www.naccho.org/LocalPublicHealthBrand.


Pedal Power at the El Paso Zoo!
By Liz Kern El Paso Zoo Marketing Coordinator

Just as the City of El Paso is trying to create a greener world for our citizens, the El Paso Zoo has been kicking its ownrecycling program into high gear to help save the planet. You could say the Zoo is literally shifting into a greener gear with a new mode of transportation for our Zoo staff.

Pedal Power at the El Paso Zoo! Now, when guests visit the El Paso Zoo, they might see a Zoo keeper whizzing past on a bike!

(RIGHT: Zoo Educator Rick LoBello goes for a spin!)

Our Zoo Green Team has been coming up with different ways to conserve energy, so three of these attractive yellow bikes were purchased as part of the El Paso Zoo’s plans to be eco-friendly, and to be honest, these new pedal-power people propellers are positively popular! Positive benefits are exercise for the staff and no nasty emissions from a gasoline engine. Plus they look really cool and send a good message to our visitors – that we are striving to be green and bicycling is one way we can all reduce pollution*.

Pedal Power at the El Paso Zoo! Even Steve Marshall, our fearless Zoo Director got on one of our new Green Machine bicycles and showed his fellow zoo employees just how the bike works. Motorcycle jacket, goggles and all – it was quite a sight!

Now, somebody just has to find our Mr. Marshall to get the bike back!

*For a change, this weekend, walk to a restaurant instead of drive, or bike with your kids to a place to eat lunch. You can even bike to the El Paso Zoo for HALF PRICE DAY on May 17th, in honor of Armed Forces Day. (www.elpasozoo.org). You’ll burn off some calories, bond with your family and see neighborhood details you wouldn’t normally notice.


Ground shaking, Dirt tossing!

‘Twas the luck of the Irish on Saint Patrick’s Day for Environmental Services. March 17th marked the “unofficial” groundbreaking for the department. The official day for the rumbling of equipment was March 24th.

With golden shovels, decorated for the occasion, Director Ellen Smyth, Engineer John Garza and Code Manager Cindy Chavez scratched the surface to commemorate the groundbreaking for a three-year dream. “It’s been a long time in the works, and thank each and every one of you for your patience,” Smyth addressed employees that attended. “It will be state of the art, voicemail, faster computers, and you won’t have to wait for pictures that lock you computer,” she chuckled. John Garza who has meticulously overseen the planning added that the building would be “climate controlled.” The 24,000 square foot building will house both the Environmental Services and Street Departments administrative areas respectfully. The project has a nine month projection, just in time for Environmental Services to celebrate Christmas in their new home.

Ground shaking, Dirt tossing! Ground shaking, Dirt tossing!


El Paso Museum of History Presents: Rock ‘n’ Roll El Paso

An exhibit based on 1950s and 1960s Rock & Roll in El Paso, TX
Till May 18th, 2008, Free

El Paso Museum of History Presents:  Rock ‘n’ Roll El Paso Dalton Powell, Bobby Fuller’s original drummer, stands next to the drum kit he played with the Bobby Fuller Four of “I Fought the Law and the Law Won” fame. This is just one of the many musical items in this one-of-a-kind exhibit. This exhibit will bring back many memories to those that grew up in this era and it is a real learning experience for the younger generation. Transistor radios, 45 rpm records and record players, guitars, amplifiers, photos and much more are on display.

Rock & Roll El Paso Panel Discussion
Saturday, May 3, 2008
Noon – 2pm, free
Monitored by George Reynoso of El Paso’s All That Music, a group of six El Paso R&R performers will discuss what the El Paso music scene used to be like back in the 50s and 60s. Panelists include Rick Kern, Doug Neal, Rod Crosby, Bobby Rosales, Carlos Ruse and Bobby Fuller’s original drummer, Dalton Powell. A question and answer period will follow the discussion.

El Paso Museum of History
510 N. Santa Fe Street
El Paso, TX 79901
915-351-3588
Tuesday – Saturday 10 a.m. – 5 p.m.
Sunday 12 p.m. – 5 p.m.
Closed Mondays and City holidays


Human Value and Image: Recent Work by Gabriel Villa
Valor humano e imagen: Obras recientes de Gabriel Villa


April 10, 2008 – July 20, 2008
At the El Paso Museum of Art

Human Value and Image: Recent Work by Gabriel Villa - Valor humano e imagen: Obras recientes de Gabriel Villa will consist of five, large, portrait drawings and one installation of 18 smaller drawings that all focus on the human form and are, according to the artist, "developed out of personal examination and curiosity regarding the human condition." The subjects of Villa's idiosyncratic portraits are people from the artist's neighborhood and are highly realistic, but the details included reveal the inner psyche of the artist and the sitter.

Gabriel Villa’s most recent project includes the self published, The Art of Gabriel Villa. This 100-page book focuses on Villa’s paintings and drawings created from 1990-Present. Color plates of Villa’s paintings and drawings are featured, essays by writers including Fred Camper from The Chicago Reader and Christian Gersthiemer, curator from the El Paso Museum of Art. Villa recently attended the Ragdale Foundation Artists Residency in Forest Lake, IL. Winter/Spring Season 2008. Villa’s work will be featured in the upcoming group exhibitions entitled RASQUACHE at the Betty Rymer Gallery, The School of the Art Institute of Chicago, Fall 2008 and LANDSCAPE OF EXPERIENCE AND IMAGINATION at Krannert Art Museum, University of Illinois at Urbana-Champaign, Champaign, IL. Spring 2008. Villa received his MFA from Delaware State University and a BFA from Corpus Christi State University-Texas A& M. Gabriel Villa was born and raised in the El Paso, Texas/ Ciudad Juarez border region. Villa currently lives in Chicago, IL. For further information please go to www.gabrielvilla.net


The Chicano Collection/La Coleccion Chicana Through July 27, 2008
El Paso Museum of Art


Art advocate and entertainer Cheech Marin presents this exhibition of 26 limited-edition reproductions (giclées) of paintings by prominent Chicano artists. The archival-quality digital prints depict images of urban life and the Chicano experience during 1969 through 2001.

Original linocut-print portraits by Artemio Rodriguez of La Mano Press, a one-hour documentary by award-winning director Tamara Hernandez, and an essay by Chon A. Noriega, Ph.D. of UCLA's Chicano Studies Research Center are included with the exhibition. The giclées were produced by Richard S. Duardo through his studio, Modern Multiples Fine Art Editions.

The exhibition is the culmination of a one-year project spearheaded by Mr. Marin in partnership with Bank of America and Farmers Insurance that is designed to advance Chicano art as a recognized school of American art and increase public accessibility to it. In addition to donating 50 commemorative sets to major U.S. art museums (with EPMA being one of them) and universities, 25 sets will be sold privately with net proceeds to benefit the Hispanic Scholarship Fund.

This exhibition is free to the public.
For more information please call (915) 532-1707


El Paso Museum of Art announces the exhibition
Picasso’s Women


On loan and view at the El Paso Public Library Judge Marquez Branch
Through June 8, 2008

Picasso’s Women seeks to analyze the bond between his lovers and how they are uniquely represented through prints from the El Paso Museum of Art’s extensive collection given by Phyllis Bounds in 1986. Known for his innovations in Cubism, Picasso commonly exploited his lovers as subjects. This exhibition only represents a small portion of his lovers but it highlights some of his more influential and long-term relationships. From these images, one can attain a sense of Picasso’s personal perception of these women through specific attributes.

Employee Recognition

Assistant Director Bids Farewell to Department

 Barry Russell, Assistant Director for Land Management for El Paso Parks and Recreation Department Barry Russell, Assistant Director for Land Management for El Paso Parks and Recreation Department for the last 2 ½ years, will be leaving the City April 25th, as he accepts a new position as Director of Parks and Recreation in Spokane, Washington.

Russell was directly involved in several departmental initiatives such as the Parks and Recreation Master Plan and the Open Space Master Plan adopted by City Council for the Department in 2006 and assisted in the Parkland Dedication Ordinance re-write.


El Paso Zoo Carpool Winners: February

Zookeeper Janelle Murphy saved 432 miles of gas by carpooling. She is the Zoo’s First place winner for February. Coming in a close Second Place is Lela Lax who logged 408 miles of road driven. In total, seven zoo carpoolers saved 58 gallons of gas, which is about $175 worth of fuel saving in a month. There is another contest going on right now for Zoo staff.


Foreign Trade Zone No. 68
U.S.-Mexico Trade and Logistics Conference


Foreign Trade Zone No. 68 
U.S.-Mexico Trade and Logistics Conference Foreign Trade Zone No. 68 
U.S.-Mexico Trade and Logistics Conference


EPIA and the Foreign Trade Zone No. 68 presented on March 20 & 21 the 5th Annual Trade and Logistics conference at the Wyndham Hotel.

The conference focused on important global logistics trends and the latest regulatory changes to gain a strategic advantage on U.S.-México trade.

We would like to acknowledge the following employees for their professionalism and support in making this conference a success. Thank you!

Art Dahlberg
Brenda Flores
Ceci Bertolli
Felipe Sandoval
Ignacio Gomez
Jessica Herrera
Jorge Castillo
Jose Ochoa

Jose Quinonez
Kathy Dodson
Lili Gutierrez
Liz Bellegarde
Lolita Fierro
Manny Ortiz
Maria C. Almanzan
Mayor John Cook

Mercedes Flores
Patrick Abeln
Priscilla Armendariz
Rick Black
Rick Venegas
Rosa Villa
Rosalba Diaz


Specialty Sections

TAKE ADVANTAGE/HEALTH & WELLNESS

Scenic Sundays in El Paso

Golf Course In its first year of existence, Ciclovia was a tremendous event. Ciclovia is a temporary urban space in which public streets are closed to motor vehicles so that pedestrians, cyclists, rollerbladers and walkers can take over. It is much different than a race, parade, trail or bike lane. During Ciclovia, participants experience the outdoors with the additional thrill of free movement on a road that is usually congested with automobile traffic.

Continuing on the momentum of this family-styled event that took place last year in May 2007, the City’s Parks and Recreation Department will begin hosting Scenic Sundays. It will give El Pasoans, their families and their pets, along with visitors from surrounding areas, the opportunity to ride, skate, walk or run on Scenic Drive from 6:00 a.m. to Noon on Sundays beginning in April and lasting though August 31st. The route runs on Scenic Drive from Rim Road to Alabama.

In order to ensure all participants can safely enjoy the event, J.A.R. Concrete will line the area with barrels for safety and the El Paso Police Department will have officers patrolling the route.

Enjoy Scenic Sundays and take advantage of this unique opportunity enjoy El Paso’s beautiful weather and breathtaking scenery throughout the summer months.

Joyce's Corner


Joyce Wilson

All of our departments have seen major challenges and successes over the years. One such department is Sun Metro. Within the last year and a half, we have seen our Mass Transit Department undergo a dramatic transformation. From a public transit system on the verge of a total collapse, has emerged a revitalized operation that focused in on getting back to the basics and looking at core services. Because of the leadership of First Transit and the hard work and dedication of all Sun Metro employees -- the fruits of the operation's labors are being realized.

Sun Metro has been awarded by the Texas Transit Association (TTA) with the Outstanding Metropolitan System Award for taking a leadership role in improving public transportation in Texas. The TTA presents awards to the best of the best in transit agencies in the state, for the design and implementation of innovative concepts, as well as for outstanding transportation achievements.

Sun Metro was also recently recognized by the Texas Municipal League Intergovernmental Risk Pool for its safety efforts and successful reduction in accident claims by 48% since the 2005-2006 coverage period. These are fantastic and commendable feats for Sun Metro and for the City organization as a whole.

Congratulations to all of the hard working dedicated employees and the First Transit management team at Sun Metro!



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